CAMPUS Festival

Online Advertising, Advertising, Branding

Creation, strategy and digital.

Brazil

Campus Festival became a reference in the state of Paraíba and its neighbours in the realm of culture, music and effective communication.

The biggest cultural event in the region, Campus Festival, is a festival that has stirred Brazil’s Northeast cultural scene since 2013.

Challenged to transform the once small festival into one cultural institution able to synthesise the amplitude of college life in Brazil and its particularities, we boarded the project for the first time in 2016.

Online Advertising, Advertising, Branding

Creation, strategy and digital.

Brazil

Since the beginning of our journey alongside Campus Festival we were in charge of the creative development of the project, creating everything from copy, to design and art direction to media strategy. 

In the following years we were also invited to contribute to the event’s conception and agenda.

Campus Festival became a reference in the state of Paraíba and its neighbours in the realm of culture, music and effective communication.

Online Advertising, Advertising, Branding

Creation, strategy and digital.

Brazil

During 3 editions, we created the themes and concepts for the festival. In 2018 we had the “Revolução do Novo” (The revolution of novelty).

Mussum Ipsum, cacilds vidis litro abertis. Si num tem leite então bota uma pinga aí cumpadi!

Online Advertising, Advertising, Branding

Creation, strategy and digital.

Brazil

In 2020 came the “Disrupção em Movimento” (disruption in mouvement) edition, using a strong glitch, complementary colours, transferring the strength of the copy to the design.